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Overseas labels covet Brazil’s scorching manner business

SAO PAULO (AP) – Prior to the activities inside towering heels and you will slinky absolutely nothing numbers had kept new catwalk, listeners professionals was indeed from their seats and you can seriously elbowing its method on the a pop music-upwards boutique build at the top of the runway.

In just minutes after the achievement from a crazy let you know establishing good tablet collection by Versace having Brazilian prompt-style store Riachuelo, the cash records was hopping.

Even with its sputtering discount, Brazil has been a valuable target market to have globally styles labels, since the seen inside Sao Paulo manner week’s fall-cold temperatures 2015 implies that wrapped right up Saturday.

Versace’s collection to own Riachuelo, that has pen dresses and you will sexed-up dresses from the Italian house’s renowned leopard and you will nautical designs at costs ranging from $20 to over $200, was not really the only higher-profile venture shared

Stella McCartney and displayed their particular 2nd tablet range with C&Good, composed of boxy-cut blouses and you can shorts inside liquid materials one to riffed on intimate, androgynous lookup that has become brand new signature of your own London-based brand name.

Within a news conference inside the Sao Paulo, McCartney advised reporters it absolutely was simply the new eager reaction into the fashion-crazy Brazil in order to her very first collaboration with C&A that prompted her in order to roll out a unique collection towards Germain merchant, marketed only inside the Brazil. Czytaj więcej